News
Quarta-feira, 5 - Janeiro - 2011
Orlando with a Wise Up face
Amaury Jr. hallmarked the plate which is located in a strategic place in the city.
The goal, according to Daniela Croccia, Manager of Yeah! agency, responsible for the brand advertising, is to disseminate Wise Up for Brazilians visiting Orlando. There are 11 plates total. "The campaign aims to reach the audience that is familiar with Wise up Brazil while traveling at the time he needs to use English. It's also to remember the importance of learning or improving the language, "she says.
The plates were installed at strategic locations with high people flow, to provide good coverage and will be broadcast until March 2011 during the high-peak season, when the city is full of Brazilians.
The plates were installed at strategic locations with high people flow, to provide good coverage and will be broadcast until March 2011 during the high-peak season, when the city is full of Brazilians.
Wise Up is expanding its brand throughout the world.
Izabelle Andretta
Izabelle Andretta